Practical guidance for legal businesses.
Articles on brand-based marketing, websites, SEO and the practical business of growing a legal practice.
AwardsLegal Growth Awards 2026
The Legal Growth Awards 2026 recognised the top-performing law firms, individuals and
Tom Stansfield18 March 2026Read more →- Social Media
The Power of WhatsApp for Business: Why Smart Brands Are Adopting It
Business looks completely different now to what it did in the early nineties. We've had
Tom Stansfield7 January 2026Read more → - SEO
Why Search Engine Results Pages Change Based on the User
Many people check their Google rankings to see where their website appears, but it is
Tom Stansfield27 November 2025Read more → 
SEOGoogle Business Verification Guide
Getting your business verified on Google is one of the most important steps in being found online. It allows your business to appear on Google Maps and in local search results , showing customers where you’re based and how to contact you. However, if you work from home or don’t have a shopfront,
Tom Stansfield15 October 2025Read more →- SEO
How to Verify Your Business Location on Google (Even If You Work from Home)
Getting your business verified on Google is one of the most important steps in being f
Tom Stansfield15 October 2025Read more → - SEO
7 Simple SEO Tasks Law Firm Owners Can Actually Do Themselves
Improving your website's search visibility doesn't have to mean hiring a big agency or
Tom Stansfield8 July 2025Read more → - SEO
How Law Firms Can Improve Their SEO and Attract More Clients
We've had several chats in the last week with clients who are ready for the next stage
Tom Stansfield16 June 2025Read more → - Marketing
3 Marketing Ideas for Law Firms That Are Actually Different
Let's face it, most law firm marketing looks the same. A few testimonials, stock photo
Tom Stansfield21 May 2025Read more → - Technology
YEPP Lite: The Smarter Way to Take Will Instructions
At this year's Legal Growth Conference, one name kept cropping up in conversations abo
Tom Stansfield20 May 2025Read more → - Social Media
How to Link a Business Profile to Your Personal LinkedIn Profile: A Step-by-Step Guide
LinkedIn is an essential platform for professionals looking to build credibility, attr
Tom Stansfield23 April 2025Read more → - Estate Planning
How to Generate Business as an Estate Planning Consultant (When You Can't Just Rely on Your Brand)
If you're an estate planning consultant, or stepping into the role, it won't take long
Tom Stansfield23 April 2025Read more → - Content Marketing
How to Write the Perfect Blog (for a Law Firm)
### 8 Key considerations… We speak to lawyers all the time and they can write a good Wi
Tom Stansfield3 April 2025Read more → - AI
What is AI Search and Why Should Legal Businesses Care?
AI search is already how a growing chunk of your prospects find information. If your legal business is not ready, it will be left out.
Tom Stansfield1 April 2025Read more → - Social Media
How to Grow Your Law Firm's Facebook Page Organically
Facebook, part of the META Group remains a powerful platform for law firms looking to
Tom Stansfield18 March 2025Read more → - Awards
How to write the perfect legal award submission
Following the success of the third Legal Growth Awards, we've gathered invaluable feed
Tom Stansfield17 March 2025Read more → 
MarketingAnd the winners are…
Legal Growth Awards 2025 Winners Announced – A Night to Remember! The Legal Growth Awards 2025 brought together the brightest and best in the legal industry for a night of celebration, recognition, and, thanks to Wilkinson and Fox our entertainment sponsor, a few sore heads the next morning!
Tom Stansfield13 March 2025Read more →- Website Design
How to Improve Your Legal Website
Most legal websites fail to convert visitors. Here is what to fix first to turn your website into a steady source of qualified enquiries.
Tom Stansfield5 March 2025Read more → 
AwardsLegal Growth Awards 2025 Shortlist Announced
Recognising Excellence in the Legal Industry The highly anticipated Legal Growth Awards 2025 shortlist has officially been announced! These prestigious awards celebrate innovation, dedication, and outstanding contributions across the legal industry. This year’s awards have seen an incredible nu
Tom Stansfield18 February 2025Read more →- SEO
SEO Basics for Law Firms
A plain-English guide to SEO for law firms. What it is, why it matters and five things any legal business can do today to be found in search.
Tom Stansfield10 February 2025Read more → - SEO
Why Your Google Business Profile Matters More Than You Think
For local legal search, your Google Business Profile matters more than your website. Here is why, and what to do about it.
Tom Stansfield20 January 2025Read more → - Social Media
Meta is All About Data: How Law Firms Grow by Harnessing Information
### ATTENTION When people talk about Meta (the parent company of Facebook, Instagram,
Tom Stansfield17 January 2025Read more → - Brand Strategy
Why Legal Businesses Need Brand-Based Marketing
Most legal businesses compete on price and rely on referrals. Here is why a strong brand is the most effective marketing investment a legal business can make.
Tom Stansfield15 January 2025Read more → - Social Media
How to Link Your Personal LinkedIn Profile to Your Business Page: A Step-by-Step Guide
If you want to make the most of your LinkedIn profile, ensuring it looks professional
Tom Stansfield31 December 2024Read more → - News
What a Year It's Been! 🚀
By Callum Ecobichon 2024 has been nothing short of transformative. From achieving majo
Tom Stansfield22 December 2024Read more → 
Content MarketingTop Video Editing Tools & Expert Tips for Personal Branding Success
Learn how to enhance your personal brand with the best video editing tools and expert strategies. See how Legal Growth uses Adobe Premiere Pro to create professional content, including promotional videos, social media clips, and charity event highlights.
Tom Stansfield25 November 2024Read more →- Social Media
Social Media for Law Firms: What Actually Works
Most law firms get social media wrong. Here is what actually works, from a decade of running social for legal businesses.
Tom Stansfield25 November 2024Read more → - Social Media
How Law Firms Can Get a Return on Social Media Marketing Spend
25 Nov Written By [Callum Ecobichon](/news?author=63b56c97a51c6c459d9b7f6e) A **recent article from Legal Futures** revealed that only **23% of law firms** feel
Tom Stansfield25 November 2024Read more → 
MarketingHow Law Firms Can Boost ROI with Proven Social Media Marketing Strategies<br/>
Discover how law firms can achieve measurable results with social media marketing. From Facebook Groups to video content and employee advocacy, these proven strategies deliver growth and engagement.
Tom Stansfield25 November 2024Read more →- Content Marketing
Creating video content for the first time: 3 key tips to get you started
25 Nov Written By [Callum Ecobichon](/news?author=63b56c97a51c6c459d9b7f6e) It is possible to begin creating video content easily without breaking the bank. Wit
Tom Stansfield25 November 2024Read more → 
Content MarketingEffortless Video Content Creation: Tips for Engaging Videos
Learn how to create high-quality video content with ease. Discover tips on repurposing ideas, staying consistent, and using the right tools to connect with your audience and elevate your brand.
Tom Stansfield25 November 2024Read more →- Content Marketing
The Best Video Editing Tools for Building Your Personal Brand
25 Nov Written By [Callum Ecobichon](/news?author=63b56c97a51c6c459d9b7f6e) Personal branding is fundamental for establishing trust and credibility in the legal
Tom Stansfield25 November 2024Read more → - Content Marketing
Video Content for Legal Businesses: Getting Started
Video is one of the highest-impact marketing formats for legal businesses. Here is how to start without overthinking it.
Tom Stansfield15 November 2024Read more → 
ConferenceLegal Growth Conference 2025: Tickets & Award Submissions Open Now!
15 Nov Written By [Callum Ecobichon](/news?author=63b56c97a51c6c459d9b7f6e) The much-anticipated **Legal Growth Conference 2025** is officially in diary! Mark y
Tom Stansfield15 November 2024Read more →
AwardsLegal Growth Conference 2025: Tickets & Award Submissions Open Now!
Join the Legal Growth Conference 2025 on March 12 in Lincoln for actionable insights from top experts in law, marketing, and business. Get strategies to grow your legal practice and submit your entries for the Legal Growth Awards by January 3, 2025. Tickets available now!
Tom Stansfield15 November 2024Read more →- Strategy
Q3 2024: Essential Strategies for Legal Businesses
As Q3 of 2024 unfolds, legal firms have an excellent opportunity to fine-tune their ma
Tom Stansfield18 October 2024Read more → - Advertising
Google Ads for Law Firms
### **Should Legal Businesses Pay for Google Ads?** When it comes to marketing your leg
Tom Stansfield2 October 2024Read more → - Estate Planning
Growing a Successful Will Writing Business: Tips from the Legal Growth Team
As legal professionals continue to seek ways to grow their practices, particularly in n
Tom Stansfield9 August 2024Read more → - Strategy
The Marketing Mindset: for lawyers and legal business owners
Starting a business is a journey fraught with challenges, each one causing sleepless ni
Tom Stansfield7 May 2024Read more → - Branding
Creating a Leading Brand in the Legal Sector: A Strategic Guide for Law Firms and Legal Businesses
Establishing a strong brand is not just about being recognised - it's about being prefe
Tom Stansfield6 May 2024Read more → - Social Media
Growing your Facebook page audience
Enhancing Your Facebook Business Page Audience: A Step-by-Step Guide Facebook has the l
Tom Stansfield5 April 2024Read more → 
AwardsLegal Growth Awards Celebrate Excellence in Legal Marketing for the Second Year
Legal Growth, the premier marketing agency dedicated to enhancing the visibility and success of law firms and legal businesses, proudly hosted the second annual Legal Growth Conference and awards at the Doubletree by Hilton in Lincoln. The event, held on Tuesday and the awards, Tuesday night, were a
Tom Stansfield14 March 2024Read more →
AwardsLegal Growth Awards 2024: The Shortlist has been announced
This week - Legal Growth, the leading marketing agency and host of the Legal Growth Conference and Awards announced the shortlist for the Legal Growth Awards. We’re known for recognising and celebrating excellence in the legal industry and are thrilled to announce the shortlist for the highly antici
Tom Stansfield7 February 2024Read more →- SEO
UNDERSTANDING SEO: A COMPREHENSIVE GUIDE TO MASTERING SEARCH ENGINE OPTIMISATION
1 Feb Written By [Callum Ecobichon](/news?author=63b56c97a51c6c459d9b7f6e) In the ever-evolving digital landscape, understanding the fundamentals of SEO (Search
Tom Stansfield1 February 2024Read more → 
SEOA Comprehensive Guide to Mastering Search Engine Optimisation
This text is a comprehensive guide to Search Engine Optimization (SEO). SEO is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.
Tom Stansfield1 February 2024Read more →- Estate Planning
Becoming a Will Writer and Setting up a Will Writing Business
### How to Set Up a Will Writing Business Setting up a Will writing business in England
Tom Stansfield1 January 2024Read more → - Resources
Legal Growth's Best Books Guide for Law Firm Owners
Tom Stansfield, the founder of Legal Growth and a renowned author himself, recommends
Tom Stansfield30 December 2023Read more → - Awards
Why Legal Businesses Should Enter Awards
With the upcoming Legal Growth Conference and Awards 2024, it is important to discuss
Tom Stansfield26 December 2023Read more → - Legal
Oh no, I have received a Larke v Nugus letter – what do I do?
***A guest article by Meridian Private Client's ***[***Senior-Associate Emma-Louise Gr
Tom Stansfield15 December 2023Read more → - Conference
Excitement Builds for the Upcoming Legal Growth Conference and Awards 2024
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Tom Stansfield25 November 2023Read more → - Strategy
Leadership in the legal sector
#### Written by Andy Nisevic ([One Degree Training and Coaching](https://www.onedegree
Tom Stansfield17 November 2023Read more → 
AwardsThe Legal Growth Conference and Awards Return
The much-anticipated Legal Growth Conference and Awards are back for its second edition, set to take place on the 12th March 2024 in the stunning cathedral city of Lincoln. This event promises to be even more dynamic and inspiring than the inaugural conference, offering invaluable insights into mark
Tom Stansfield20 October 2023Read more →- Websites
Understanding and Creating Favicons for Your Website
18 Oct Written By [Callum Ecobichon](/news?author=63b56c97a51c6c459d9b7f6e) **Have you ever noticed a small icon displayed next to a website's name in your brow
Tom Stansfield18 October 2023Read more → 
WebsitesHave you ever noticed a small icon displayed next to a website's name in your browser tab? This icon is called a favicon, an essential element in web design. In this blog, we will discuss what a favicon is, its importance, and how to create and change one for your website.
Have you ever noticed a small icon displayed next to a website's name in your browser tab? This icon is called a favicon, an essential element in web design. In this blog, we will discuss what a favicon is, its importance, and how to create and change one for your website.
Tom Stansfield18 October 2023Read more →
MarketingIn a fast-paced legal landscape, or a marketing landscape, for that matter, things are changing, but the key to unlocking unparalleled success for law firms lies not only in the mastery of legal expertise but also in the art of effective marketing.
In a fast-paced legal landscape, or a marketing landscape, for that matter, things are changing, but the key to unlocking unparalleled success for law firms lies not only in the mastery of legal expertise but also in the art of effective marketing. With an abundance of legal practices compe
Tom Stansfield23 August 2023Read more →
AwardsLaurelo Probate, a self-proclaimed National trailblazer in the legal sector, is elated to announce its selection as a finalist at the British Wills and Probate Awards.<br/>
Laurelo Probate, a self-proclaimed National trailblazer in the legal sector, is elated to announce its selection as a finalist at the British Wills and Probate Awards in the category of "Probate Provider of the South." This recognition comes on the heels of their triumphant victory in the
Tom Stansfield23 August 2023Read more →- Branding
Unleashing Unstoppable Success: Crafting Effective Messaging for Unique Legal Firms
23 Aug Written By [Callum Ecobichon](/news?author=63b56c97a51c6c459d9b7f6e) In a fast-paced legal landscape, or a marketing landscape, for that matter, things a
Tom Stansfield23 August 2023Read more → 
Social MediaOur Powerful Ideas to Grow Your LinkedIn Following as a Legal Professional
LinkedIn has emerged as the leading professional networking platform with 930 million users worldwide and 34.9 million in the UK, providing immense opportunities for businesses to expand their reach, establish thought leadership, and generate valuable connections. To leverage the potential of Linked
Tom Stansfield16 June 2023Read more →
MarketingMARKETING TRENDS FOR 2023
In the fast-paced and ever-evolving world of digital marketing, staying on top of the latest trends is crucial for legal businesses looking to thrive in 2023. As the legal industry becomes increasingly competitive, small firms need to leverage effective marketing strategies to attract new clients, b
Tom Stansfield12 June 2023Read more →
Content MarketingHarnessing the Power of Video Content in Your Marketing Strategy
YouTubers don’t become successful overnight (unless they hit a viral wave)… More often than not, content creators spend many hours honing their craft and creating content and video content has emerged as a dominant force in marketing strategies. Its ability to capture attention, convey messages effe
Tom Stansfield9 June 2023Read more →
Content MarketingShort-form video content
Short-form video content refers to videos that are brief in duration, typically ranging from a few seconds to a couple of minutes. These videos are specifically designed to capture viewers' attention quickly and deliver a concise message or story within a short span of time. Short-form videos are po
Tom Stansfield8 June 2023Read more →
MarketingThe Power of Soft Sales Psychology: Unlocking the Art of Closing a Sale (in the Legal Sector)
Success with sales often lies in the ability to persuade and influence potential customers. While aggressive sales tactics have traditionally dominated the field, a more nuanced approach known as "soft sales psychology" has gained traction in recent years. This approach focuses on building
Tom Stansfield7 June 2023Read more →
Marketing10 Effective Ways Law Firms Market Themselves: A Guide by Legal Growth
In today's highly competitive legal landscape, law firms must adopt effective marketing strategies to stand out from the crowd and attract potential clients. Successful law firm marketing entails a careful blend of traditional and modern approaches that cater to the unique needs of the legal sector.
Tom Stansfield5 June 2023Read more →
MarketingThe Benefits of Engaging a Specialised Legal Marketing Agency for Law Firms
In today's competitive legal landscape, law firms are recognising the importance of effective marketing strategies to stay ahead of the competition. While many law firms have in-house marketing teams, there are several compelling reasons why they should consider engaging a specialised legal marketin
Tom Stansfield2 June 2023Read more →
MarketingThree ways Law Firms Can Utilise Artificial Intelligence in 2023
AI has really broken ground and most of us know of it’s existence in some shape or form and we’ll start to see it being a mainstay for law firms and legal businesses over the coming months. AI offers law firms unprecedented opportunities to streamline their processes, enhance client service, and gai
Tom Stansfield1 June 2023Read more →
SEOMaximising Your Legal Practice's Online Presence: The Benefits and Optimisation of a Google Business Profile
Optimising your Google Business Profile
Tom Stansfield31 May 2023Read more →
MarketingModern Marketing Techniques: The Key to Success for Law Firms
In today's digital age, traditional law firms are faced with the challenge of standing out in an increasingly competitive landscape. While the perception of a traditional law firm often conjures images of dusty law libraries and formal suits, the modern legal industry demands a fresh approach. Embra
Tom Stansfield30 May 2023Read more →
AIUnleashing the Power of ChatGPT ‘Plus’: A New Era of Enhanced Conversations
In today's rapidly evolving world, artificial intelligence (AI) plays a pivotal role in transforming our interactions with technology. OpenAI's ChatGPT, powered by the GPT-3.5 architecture, has revolutionised the way we communicate with AI systems. It offers a glimpse into the future of human-AI col
Tom Stansfield23 May 2023Read more →- Conference
The Legal Growth Conference and Awards: The First Event
Reflections on the inaugural Legal Growth Conference and Awards, and why we started it.
Tom Stansfield20 April 2023Read more → 
AISetting Up Mailchimp and Giving an Agency Access
With Mailchimp, you can easily keep in touch with your customers and contacts. Boasting a well-structured approach to marketing such as contact management practices, engaging campaigns, and data analysis capabilities – it's no wonder why more people are choosing Mailchimp for their business needs
Tom Stansfield7 February 2023Read more →
Social Media<br/>If you're like most business owners, you understand the power of LinkedIn for networking and building relationships. But did you know that LinkedIn can also be a powerful tool for marketing your business?<br/><br/>Creating a LinkedIn Business Page is quick and easy and can help you reach a new audience of potential customers. This article will show you how to create a LinkedIn account for your business.<br/>
If you're like most business owners, you understand the power of LinkedIn for networking and building relationships. But did you know that LinkedIn can also be a powerful tool for marketing your business? Creating a LinkedIn Business Page is quick and easy and can help you reach a new audience of p
Tom Stansfield24 January 2023Read more →
Content MarketingA robust online presence is more important than ever in today's business world. And one of the best ways to do this is by creating engaging videos that showcase your products or services. But if you're new to the video-making process, it can be daunting.<br/><br/>Don't worry, with help from Legal Growthou can easily create professional-looking videos that will help promote your business and build your brand. This blog post will show five steps to make a YouTube video with your iPhone.<br/>
A robust online presence is more important than ever in today's business world. And one of the best ways to do this is by creating engaging videos that showcase your products or services. But if you're new to the video-making process, it can be daunting. Don't worry, with help from Legal Growthou ca
Tom Stansfield20 January 2023Read more →
BrandingGuest Article - Did You Consider Your Brand Equity?
Brand Equity - a topic that needs careful consideration and here is why… This article was submitted to Legal Growth by Céleste Reumert Refn.
Tom Stansfield17 January 2023Read more →
AwardsThe Legal Growth Conference and Awards
The Legal Growth Conference and Awards are around the corner. The awards are FREE to enter if you’re attending the conference. Enter now…
Tom Stansfield12 January 2023Read more →
MarketingWhat is Corporate and Social Responsibility and why should you consider its importance?
Corporate and social responsibility (CSR) is a term that refers to a company's efforts to be socially and environmentally responsible in its business practices. While this concept has traditionally been applied to larger, publicly-traded corporations, it is becoming increasingly important for small
Tom Stansfield9 January 2023Read more →
Content MarketingYou've worked hard to create a successful business, but you need to take advantage of an incredible opportunity to unlock even more significant potential with video. YouTube offers businesses an unparalleled platform - with advanced targeting capabilities and global reach - for marketing their products, services or brand. And with over 1.7 billion unique monthly users. It is time for your business to capitalise on the power of YouTube.<br/>With this guide, Legal Growth will show you how to create and run a successful YouTube channel so you can begin experiencing the benefits immediately! Read on to learn more about maximising your brand potential<br/>
You've worked hard to create a successful business, but you need to take advantage of an incredible opportunity to unlock even more significant potential with video. YouTube offers businesses an unparalleled platform - with advanced targeting capabilities and global reach - for marketing their produ
Tom Stansfield5 January 2023Read more →
Marketing2022 - A recap
It's been a monumental first year for Legal Growth and we can't express how proud and excited we are about our achievements! I decided to set up the business after 10 years of marketing legal businesses and wanted to provide further support and guidance to the legal sector. Over that time, I've work
Tom Stansfield31 December 2022Read more →
Legal MarketingMarketing your Legal Business in 2023!
To remain competitive and stay ahead of the competition Legal firms need to stay on top of the latest marketing trends in order to remain visible in an increasingly crowded marketplace. Here are five key strategies for law firms to consider when marketing themselves in 2023: 1. Building your bra
Tom Stansfield23 December 2022Read more →
MarketingHow to Handle Negative Comments on Your Company’s Social Media
No company is immune to negative comments on social media. It can be hard to deal with the negativity and it's easy to feel like giving up. However, don't let the negativity bring you down! There are ways to handle these situations and turn them around for your company. In this blog post, we will di
Tom Stansfield15 December 2022Read more →
SEOHow to Share Access to Your Google Ads Account With an Agency
If you're a business owner who is working with an advertising agency to manage your Google Ads campaigns, you'll want to give them access to your account. In this blog post, we'll walk you through the two different processes of sharing access with an agency.
Tom Stansfield12 December 2022Read more →
SEOHow to Reverse a Google Ads Account Suspension
Getting your Google Ads account suspended is a huge headache. Not only do you lose access to the advertising platform, but you also have to go through a long and arduous process to get it reinstated. In this blog post, we will walk you through the steps that you need to take to reverse a Google Ads
Tom Stansfield8 December 2022Read more →
Social MediaConnecting your Company’s Page to your Experience on LinkedIn
Within your personal LinkedIn page, there is an Experience section which lists people’s employment. If done correctly, this can be a link directly to your company’s page. It also makes for a much smarter look with your company logo included.
Tom Stansfield5 December 2022Read more →
SEOHow to Write a Google Review Without a Gmail Account
Any business owner knows how vital Google reviews are for luring in new customers. You can increase the chances of people finding your business by ensuring that your Google Business Profile is current and that you're receiving positive reviews regularly.
Tom Stansfield30 November 2022Read more →
MarketingWhat you should be doing to grow your digital footprint
As a client of a marketing agency, you rely on us to help you grow your digital footprint. However, it is important that you also take an active role in promoting your business online.
Tom Stansfield28 November 2022Read more →
Marketing10 Tips for Running a Successful Webinar
Are you looking to run a webinar? Whether you're brand new to webinars or you've run a few in the past, there are always ways to improve your process and make them even more successful.
Tom Stansfield22 November 2022Read more →
MarketingNew to Recording Pieces-to-Camera? Here’s What You Need to Know
If you're new to recording pieces-to-camera, then you may be feeling a little overwhelmed. Don't worry, we're here to help!
Tom Stansfield18 November 2022Read more →
Social MediaWays to remove a restriction on your Facebook account
Facebook wants to ensure a good experience for its users. To help with this, Facebook monitors and investigates the activities of accounts with business pages connected to them. This can lead to them placing restrictions on those businesses to advertise. This blog explains how to remove these restri
Tom Stansfield31 October 2022Read more →
Social MediaHow to Access and Manage Your Company’s LinkedIn Business Page
This blog post will show you how to gain access and start managing your LinkedIn Business page. LinkedIn is a powerful tool for businesses, and it’s important to make sure that your page is up-to-date and well-managed.
Tom Stansfield28 October 2022Read more →
MarketingHow to allow an agency to access your YouTube channel
You can have additional people, including an agency, manage your YouTube channel without giving them access to your own Google Account.
Tom Stansfield18 October 2022Read more →
Legal MarketingThe Top 5 Marketing Mistakes Lawyers Make (And How to Fix Them)
Legal Growth - Avoiding marketing mistakes
Tom Stansfield12 October 2022Read more →
Social MediaGiving Admin Access to your LinkedIn Business Page
To be able to post on your business’s LinkedIn Page, the team at Legal Growth will need to be granted access to be able to become admins of the page. This must be done by someone who already has admin access.
Tom Stansfield12 October 2022Read more →
Legal MarketingEver thought about writing a legal book? Tom shares his thoughts and experiences
Tom Stansfield shares his insight on writing a legal marketing book
Tom Stansfield12 October 2022Read more →
Social MediaGranting access to a Google Business Profile
Follow these simple instructions to grant access to users for a Google Business Profile
Tom Stansfield4 October 2022Read more →
Social MediaLinkedIn Profile Tips for Business: How to Improve Your LinkedIn Profile
Are you using LinkedIn to its full potential for your business? If not, now is the time to start! LinkedIn is a powerful tool for networking and building relationships with potential clients and partners. In this blog post, we will give you tips on how to improve your LinkedIn profile for business u
Tom Stansfield3 October 2022Read more →
AIEmail Marketing Tips for Businesses: Practical Advice to Implement and Succeed
Email Marketing Tips from Legal Growths
Tom Stansfield19 September 2022Read more →
WebsitesDo I need a website?
In this short article, the Legal Growth team share some insight and guidance as to whether your business needs a website. We address some myths, highlight some key stats and will give you some food-for-thought.
Tom Stansfield4 September 2022Read more →
ContentCreating content. Understanding content creation for Law Firms and Legal Businesses
In this article, we share tips for content creation whilst explaining the difference between short-form and long-form content.
Tom Stansfield4 September 2022Read more →
SEOHow much does SEO cost in the UK?
SEO or Search Engine Optimisation can seem like a dark and mystical art which encourages marketing agencies to charge whatever they like. In this article, Legal Growth explain how much SEO costs in the UK.
Tom Stansfield29 August 2022Read more →
SEOSEO for Law firms
SEO is a process that helps businesses rank higher in search engine results pages (SERPs). This means that when someone searches for a term related to your business, your website appears higher up on the list of results, making it more likely that they will click through to your site.
Tom Stansfield26 August 2022Read more →
AwardsProud Judge at the British Wills and Probate Awards
Tom Stansfield was a judge at the British Wills and Probate Awards in 2022 and shares insight on his experience and the awards.
Tom Stansfield26 August 2022Read more →
MarketingBuilding a digital footprint
In this article, we explain how to build a digital footprint and what steps to take to ensure that your SEO is being successfully implemented.
Tom Stansfield26 August 2022Read more →
AICorporate and Social Responsibility Explained — Legal Growth
Corporate and Social Responsibility is explained in this article. Readers will understand what CSR is and how to implement it into their legal business.
Tom Stansfield22 August 2022Read more →
MarketingSoft Sales Psychology - What you need to know — Legal Growth
What is soft sales psychology and what does it mean to your legal business? We explain what The Soft Sell is in this article and what you can do to implement a soft sell strategy.
Tom Stansfield19 August 2022Read more →
AIWhat is Strategic Resilience? Explained
In this short article, Legal Growth explain why legal businesses need to plan strategically to provide stability and resilience.
Tom Stansfield16 August 2022Read more →
MarketingLegal Growth founder - Tom Stansfield launches Marketing Book — Legal Growth
Tom Stansfield - Founder of Legal Growth has launched a book to help legal professionals to grow their business in 101 handy tips.
Tom Stansfield16 August 2022Read more →
ConferenceLegal Growth to attend SWW Annual Conference
Legal Growth will be attending the Society of Will Writers annual conference this year and will be sharing tips and ideas to help estate planning practitioners with business growth.
Tom Stansfield11 July 2022Read more →
SEOWHAT YOU NEED TO KNOW ABOUT GOOGLE.
Google is an absolute powerhouse when it comes to audiences, data and brand. We all know this. According to Oberlo.com, “As of February 2022, a whopping 92.01 percent of all search queries conducted across all search engine providers are done through the internet giant.” To put this in perspectiv
Tom Stansfield22 May 2022Read more →
MarketingPROVEN GROWTH IDEAS
When it comes to making a purchase, 82% of us are more likely to make a purchase based on a recommendation. When it comes to 'throwing money' or time at marketing we also ask for recommendation and want to know what works. The unfortunate truth is that many of us have different experiences when it
Tom Stansfield16 May 2022Read more →
Social MediaINCREASING ENGAGEMENT ON LINKEDIN
Now that the NEW BRAND has officially launched ( LEGAL GROWTH ) we can press forward with a weekly #MarketingOnMonday tip. This week it’s about growing your audience on #LinkedIn. I get really frustrated when I see businesses duped by social media marketing ‘professionals’ who manage social media
Tom Stansfield9 May 2022Read more →
MarketingINTRODUCING LEGAL GROWTH
I am delighted to be able to announce that following a career in the Legal sector with The Society of Will Writers, Fortis Law and with WillSuite, I have launched a marketing agency - aimed specifically at the sector. Marketing is all about communication and growth and my aim with the agency is to
Tom Stansfield1 May 2022Read more →
WebsitesDO I NEED A WEBSITE?
Do you need a Website for your legal business? Whilst it’s not necessarily necessary, we believe that all legal businesses who are looking to establish themselves should have a website and here is why…
Tom Stansfield5 April 2022Read more →
MarketingWHAT IS A CRM AND DO I NEED ONE?
What is a CRM and why do you need one? In this short article we explore this in detail.
Tom Stansfield4 April 2022Read more →
MarketingWHICH SOCIAL MEDIA PLATFORMS SHOULD I BE USING?
As a legal business we might not want to appear on certain social media channels but we should appear on those that deliver business and help deliver against our business objectives. Which should you use?
Tom Stansfield3 April 2022Read more →
SEOHOW TO CREATE A GOOGLE MY BUSINESS PROFILE
Google My Business - Create your profile to make your business more visible on Google. Use your GMB profile to capture client reviews and give client’s updates.
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Legal Marketing can be a challenge but we have provided 10 tips to help you grow your legal business
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